Welcome to MasterPitch with Luca Allam
MasterPitch is a training course personally developed by Luca, built on his experience of winning new business clients and wowing audiences. The training is more than just becoming better at public speaking. It’s about transforming how you show up — how you command a room, tell a story, and move people to action.

Whether you’re pitching investors, leading teams, or stepping onto a stage, Luca will help you find your voice — and make it unforgettable.
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Course Modules

This course is divided into 7 focused modules, each featuring a concise, high-quality video lesson. From mastering body language and vocal tone to crafting memorable openings and handling Q&A sessions, every module builds on the last to enhance your public speaking skills in manageable steps. By the end, you’ll have the tools and confidence to speak in any setting - professionally, socially, or publicly - with ease and authority.

Module 1: Crack the Context The starting point of any great speaker. This module explains how to cipher between the agenda and the real agenda, and which variables to pay close attention to for any meeting.
Module 3: Hacking Language In this module we reveal what words to use and what words to avoid at all costs. We also cover language techniques that will add memorability and leave a bigger impact with the audience.
Module 5: Connect with Audience This module explains all the different communication forms, as well as showcasing the tools on how to deliver real impact with your audience, all with a sense of drama!
Module 7: What to Measure This module showcases what type of metrics to focus on, and what metrics to not focus on. Asking the right questions and to who, becomes an integral part of future success.
Module 2: Overcoming Nerves This module will provide you with many different tips and tricks I’ve seen people use over the years to make them feel better and give them more confidence before they step up and present.
Module 4: Allowing Passion In this module, we demonstrate the importance of speaking with real emotion and passion to deliver memorability, and most importantly how to find passion in any subject matter.
Module 6: Tell a Story The module de-mystifies storytelling, outlining what’s needed, how to structure it, and ultimately how to take the audience on a journey they will ultimately enjoy.